Services

Branding Services: Audit, Positioning & Guidelines

It’s Not Just A Memorable Shape, It’s A Visual Story

A lot goes into branding. Whether it’s a corporate, SME, or even if it’s a watch, bag, clothing, a personal brand, there are a few steps to follow in order to create an accurate brand map and start building upon it towards the full brand image.

We don’t only create a digital brand and call it a day, we also focus on the offline aspects of a brand and by that, we mean the interior design, the exterior, the stationery, staff uniforms and office supplies. It’s all part of the brand consistency and its visual identity.

Once the brand is completed, we move on to the digital PR and reputation services that are essential for the brand’s growth.

Branding

As a branding agency in Dubai – UAE, we offer personal, product, retail, corporate, online and offline services that build your brand from scratch or rebrand your existing identity to match your growth.

We harmonise the brand to ensure that all the products (digital or physical) have a consistent name, visual identity, and correct positioning in the geographical market and create a consistent, and comprehensive image.

In addition, we offer brand management over social media platforms and digital platforms to execute all the techniques that increase the brand value over time. We also offer staff training and long term strategy to guide your business into development and correct brand implementation.

Digital Reputation

They are talking about your company, and you might be missing important traffic and brand reach opportunities.

Brand monitoring, reputation management, competitor spying, media monitoring, business intelligence. Do these sound like a mystery to you?
Allow us to change that by generating reports about your brand mentions across social media platforms, news portals, blogs, videos and more.

Every little action helps and every mention counts. Our AI engine digs every corner of the internet to find all the relevant mentions about you or your company or even your competitor

Why should you consider your digital reputation just as strongly as you consider your branding?

Because once you’ve launched your brand having it tagged in photos, blog posts, or talked about through social interactions will shape how you or your products are being perceived by the community offline and online.

Through management and thoughtfully planned social networking and interaction, we grow the community around your brand, monitor the traffic that mentions your brand and create an adequate strategy to catch the buzz as it happens, and redirect it in your favour.

Digital PR

Digital PR is a collection of online management and marketing tactics to increase the brand’s online presence & mass awareness. Our digital PR campaigns depend on analytics, AI tools, a team of translators and copywriters in English & Arabic, and market understanding and usually aim to cover:

– Generating and maintaining high-quality backlinks from trusted websites and publications.
– Online publicity growth.
– Customer reviews on Google My Business and other online platforms.
Quick responses to comments and requests.

Our Digital PR helps you connect to the target customers in the local UAE and GCC market by featuring your brand, and business in the most visited relevant websites, in popular podcasts, and with local high-profile influencers they follow.

These tactics will positively impact your website’s search engine visibility and ranking and lead to a general increase in traffic, leads, and conversion rates.

Brand A New Era In Your Business