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Transform Your Business with WhatsApp Marketing Services

Harnessing the Power of WhatsApp Marketing for Business Growth

WhatsApp has revolutionised the way businesses communicate with their clients and target audiences in real-time. As a highly engaged platform with billions of active users, it’s an indispensable tool for modern marketing and lead generation. Our WhatsApp marketing services help you leverage this powerful channel to build stronger relationships, drive conversions, and boost your bottom line.

Select the Right WhatsApp Type for Your Business Requirements

Boost Your Business Efficiency & Conversion Rate by 68%

WhatsApp offers a powerful communication platform for businesses of all sizes. However, navigating the different versions is crucial to maximise its effectiveness.

Personal WhatsApp

  • Personal WhatsApp is designed for individual use.
  • Marketing activities are not allowed on personal WhatsApp accounts.

*Not for Marketing

WhatsApp Business

  • Ideal for SMBs with basic features like product catalogues, labels, and automated greetings.
  • Limited in handling high volumes of conversations.
Inquire Now

WhatsApp API

  • Known as WhatsApp Business Platform.
  • The ultimate solution for medium to large businesses and handles high volumes of conversations. Learn More
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􀎡 WhatsApp chats with businesses using the WhatsApp Business app are now secured with end-to-end encryption. However, once a message is received, it follows the business’s privacy practices. Tap to learn more.

Customers access Business Catalogues on WhatsApp approximately

40 million

times each month.

WhatsApp Marketing:
Your Direct Channel to Customers

Automate Your Outreach & Boost Your Marketing Campaigns

WhatsApp offers unique opportunities for businesses to connect and engage with potential customers. With sky-high open rates, you can be sure your messages are seen and acted upon. Build stronger relationships through personalised interactions, and keep customers returning with interactive features.

Moreover, you can track your campaign’s performance, refine your marketing strategy, and optimise your marketing budget. While WhatsApp is primarily known as a popular messaging platform, it also serves as a powerful tool for driving sales, enhancing customer satisfaction & loyalty, and accelerating business growth.

Customers access Business Catalogues on WhatsApp approximately

40 million

times each month.

WhatsApp Business:
Your Essential Customer Engagement Tool

Optimise Customer Satisfaction and Drive Sales Growth

WhatsApp Business empowers small and medium-sized enterprises (SMEs) to enhance customer interactions and drive growth. With features such as product catalogues, automated messages, and business profiles, businesses can efficiently manage customer enquiries, build trust, and increase sales. By utilising WhatsApp Business, you can establish a direct connection with your customers, providing exceptional support and fostering long-term relationships.

+50 million

businesses use WhatsApp
Business globally

Key Features

To further expand your reach and engagement, consider exploring WhatsApp Communities and Channels, which offer additional ways to connect with your potential clients and targeted audiences.

WhatsApp Communities

Engage, Connect, and Grow with Targeted Groups

WhatsApp Communities enable businesses to create targeted groups for specific audiences, promoting customised communication and enhancing customer engagement. This feature fosters interactive, two-way conversations, simplifies the sharing of updates, and facilitates gathering feedback, ensuring effective connections with customers.

WhatsApp Channels

Broadcast Your Message Directly to Your Followers

WhatsApp Channels allow businesses to broadcast messages to a large audience without requiring mutual contact. This feature is ideal for sharing important announcements and updates while maintaining a one-way communication format. It enables businesses to effectively reach their followers without direct interaction.

+50 million

businesses use WhatsApp
Business globally

Inquire Now

Enhance Your CX with WhatsApp Business Platform

Drive Engagement, Sales, and Loyalty with Our Advanced WhatsApp Marketing Solutions

We provide a comprehensive suite of tools and services designed to enhance customer engagement, streamline operations, and boost sales. From automated chatbots to advanced analytics, our platform empowers businesses to deliver exceptional customer experiences at every touchpoint.

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Capture Leads Everywhere

Seamlessly chat with leads from online and offline sources, converting them from a single platform.

Automate Conversations with AI

Engage leads with timely responses using AI-powered chatbots.

Empower Your Sales Team

Close deals faster by providing sales reps with the necessary tools.

Gain Actionable Insights

Monitor conversations, track performance, and make data-driven decisions to optimise your strategy.

Integrate Seamlessly

Integrate with your existing sales and marketing tools for a streamlined workflow.

Enhance Security, Stability, and Support

Improve your sales and marketing operations without backend concerns.
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Manage WhatsApp Alongside Social Media Platforms in One CRM

Streamline Your Workflow & Boost Customer Satisfaction

Managing multiple communication channels can be time-consuming and inefficient. At Social Station agency, we understand the importance of centralised communication; therefore, we seamlessly integrate WhatsApp with your existing social media platforms such as Facebook Messenger, Instagram, WeChat, Telegram, SMS (via Twilio, MessageBird, Vonage), Gmail, Outlook, IMAP/SMTP, WordPress, Squarespace, Shopify, Joomla, Dialogflow, Rasa, IBM Watson, Zapier, Make, Zendesk, Salesforce, HubSpot, Pipedrive, ActiveCampaign, WooCommerce, Magento, Webhook, Google Sheets, and Slack within a single CRM, unlocking a world of benefits for your business:

Effortless Communication
Manage customer inquiries across platforms from one dashboard, improving response times.
Enhanced Efficiency
Automate routine tasks, freeing up your team to focus on complex issues.
Deeper Customer Insights
Gain a holistic view of customer interactions for personalised engagement.
Improved Customer Satisfaction
Deliver consistent experiences across all touchpoints, building stronger relationships.
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The Power of WhatsApp Broadcasts for Businesses

Maximise Your Customer Engagement and Optimise Your business Marketing Strategies

With over 2.2 billion WhatsApp users worldwide and an impressive 98% open rate, WhatsApp offers businesses a powerful platform to connect with their customers through broadcasts. This feature allows businesses to send a single message to multiple recipients simultaneously, streamlining communication and ensuring that their message reaches a broader audience effectively.

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Wider Audience Reach

Expand your customer base and promote your offerings efficiently.

Personalised Broadcasts

Enhance engagement by tailoring messages to specific customer segments.

High Conversion Rates

Increase sales and brand awareness with targeted communication.

Effortless Reply Management

Handle large volumes of broadcast replies without hassle.

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Understanding WhatsApp Business API Pricing

We facilitate using the WhatsApp Business API service. While pricing details are best discussed directly with us, here’s a general overview of API pricing structures:

  • On-premises API: Businesses pay per-conversation charges to WhatsApp, plus additional fees (setup, server maintenance) charged by Business Solution Providers (BSPs).
  • Cloud-based API: Often more cost-effective, with predictable pricing structures compared to on-premises options.

*It’s important to note that the pricing for the two types of WhatsApp Business API varies based on

the parties involved in the application process and its hosting method.

Inquire Now

Ready to Grow Your Business?

Let’s discuss how WhatsApp Business Platform can elevate your business communication and boost its growth. Contact us for a free consultation.

Book a Free Consultation
Start Your WhatsApp Journey
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FAQs

Addressing Your Concerns for Optimal WhatsApp Marketing Services

Can I use a personal WhatsApp account for business?
No, marketing activities are not allowed on personal WhatsApp accounts.
What are the benefits of using a WhatsApp CRM?
WhatsApp CRM integrates effective WhatsApp communication with your customer relationship management system, providing a centralised platform for managing customer interactions.
Can I use WhatsApp Broadcast with the WhatsApp Business app?

Yes, you can send broadcasts with the WhatsApp Business app, but with limitations on the number of recipients.

Can multiple people use the same WhatsApp Business account?
No, a WhatsApp Business account is linked to a specific phone number and can only be used by one person at a time. However, you can use WhatsApp Business API to integrate with your customer support services or sales software, allowing multiple agents to manage conversations simultaneously.
Can I switch users on a WhatsApp Business account?
No, you cannot switch users on a WhatsApp Business account. Each account is linked to a specific phone number and can only be accessed by one person.
Can I use the same phone number for multiple WhatsApp Business accounts?

No, each WhatsApp Business account requires a unique phone number.

Do WhatsApp Business and WhatsApp Business API require separate phone numbers?
Yes, WhatsApp Business and WhatsApp Business API require different phone numbers. WhatsApp Business is linked to a specific mobile number, while the WhatsApp Business API allows for multiple phone numbers to be connected to a single platform. This enhances scalability and management for businesses.
What is a WhatsApp CRM (Customer Relationship Management)?
A WhatsApp CRM is a software that integrates WhatsApp with your customer relationship management system, allowing you to manage and track customer interactions directly within your CRM platform.
What are the benefits of using a WhatsApp CRM?
Benefits include improved customer service, increased sales, better lead management, and enhanced team collaboration.
How does a WhatsApp CRM work?
A WhatsApp CRM connects your WhatsApp account to your CRM system, allowing you to view customer information, chat history, and send messages directly from your CRM.
Are there any specific features to look for in a WhatsApp CRM?
Some important features to consider include: Integration with popular CRM platforms (e.g., Salesforce, HubSpot), automated message workflows, customer segmentation, and analytics and reporting.
Can I manage WhatsApp alongside social media in one CRM?
Absolutely. Integrating WhatsApp with other social media platforms within a CRM system is highly beneficial. By consolidating customer interactions into a single platform, businesses can streamline operations, improve response times, and gain valuable insights into customer behaviour.
What is a WhatsApp broadcast?
A WhatsApp broadcast is a message sent from one sender to multiple recipients simultaneously. It’s similar to an email broadcast, but sent through WhatsApp.
How do I create a WhatsApp broadcast list?
You can create a broadcast list by adding contacts manually or importing a list of phone numbers.
Are there any limits to the number of recipients in a WhatsApp broadcast?
Yes, there are limits to the number of recipients in a WhatsApp broadcast. You can add a maximum of 256 contacts to a single broadcast list. While this limit may work for smaller communications, it can be quite limiting when trying to reach a larger audience.
Can I use WhatsApp broadcast for marketing purposes?
Yes, you can use WhatsApp broadcast for marketing purposes, but you must comply with WhatsApp’s terms of service and obtain explicit consent from recipients.
What are WhatsApp templates?
WhatsApp templates are pre-approved message formats that businesses can use to send specific types of messages, such as appointment reminders, shipping notifications, or transaction updates.
How do I create a WhatsApp template?
To create a WhatsApp template, you need to submit a template to WhatsApp for approval. Once approved, you can use the template to send messages to your customers.
What are the different types of WhatsApp templates?
WhatsApp templates are categorised into three types: Authentication, Utility, and Marketing.
Are there any restrictions on using WhatsApp templates?
Yes, there are restrictions on using WhatsApp templates. You can only use approved templates, and you must adhere to WhatsApp’s guidelines for template content.
What benefits does the WhatsApp Broadcast API offer compared to the WhatsApp Business app?
The WhatsApp Broadcast API allows businesses to reach a much larger audience without the restrictions found in the WhatsApp Business app. This capability is crucial for organisations looking to enhance their messaging strategy and connect effectively with their customers.
How can I raise my messaging limits on WhatsApp Broadcast?
To increase your messaging limits, you must send half of the maximum messages allowed in your current tier within a 7-day period. It’s advisable to segment your contacts prior to this process, ensuring you target the appropriate number of unique contacts needed to progress to the next messaging limit.
Can I customise my broadcasts sent via the WhatsApp API?
Yes, customisation is a key feature of the WhatsApp Broadcast API. You can create personalised messages using WhatsApp Catalogues or interactive templates that incorporate call-to-action buttons and quick replies. Enhancing your messages with images, files, and tailored customer data can significantly improve engagement rates.
Is it possible to message individuals who are not saved in my contact list through the WhatsApp API?
Indeed, you can message individuals who are not in your contact list. By importing their numbers, you can send messages directly to them, provided you have their WhatsApp numbers.
How do I manage a surge of replies after sending a broadcast?
Handling numerous replies can be challenging, but you can set up automated responses to manage customer expectations efficiently. For more complex inquiries, an AI Agent can assist in addressing questions before transferring the conversation to a human agent as needed.
What prerequisites must I meet to use the WhatsApp Broadcast API?
To utilise the WhatsApp Broadcast API effectively, you need a valid WhatsApp API account and dependable business messaging software that ensures smooth and efficient message delivery.
What is the advantage of using the WhatsApp API for broadcasting messages compared to the WhatsApp Business app?
WhatsApp API allows you to send broadcasts to an unlimited number of saved and unsaved contacts, unlike the 256-contact limit in WhatsApp Business. This feature enables businesses to share important updates, promotions, and announcements with a larger audience.
What steps do I need to follow to send unlimited messages using the WhatsApp API?

To send unlimited messages using the WhatsApp API, follow these essential steps:

  • Set Up a WhatsApp Business Account: Create a WhatsApp Business account.
  • Apply for the WhatsApp Business API: Register for access to the WhatsApp Business API through the official WhatsApp website or a trusted third-party provider.
  • Select a Service Provider: Decide whether to host the API yourself or to utilise a Business Solution Provider (BSP) for easier management.
  • Verify Your Business: Complete the verification process to confirm your business identity with WhatsApp.
  • Link Your Phone Number: Connect your business phone number to the API, which will be used for sending messages.
  • Develop Your Application: Integrate the API into your application or existing systems to manage and send messages effectively.
  • Import Contacts: Upload your contacts, including both saved and unsaved numbers, while ensuring compliance with privacy regulations.
  • Send Broadcast Messages: Use the API to broadcast messages to your contacts, bypassing the 256-contact limit of WhatsApp Business.
  • Monitor and Optimise: Regularly track your message delivery rates and engagement metrics to refine your messaging strategy over time.

By adhering to these steps and WhatsApp’s policies, you can successfully leverage the API for effective communication with your audience.

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