The Sheikh Mansour Bin Zayed Photographic Award for Arabian Horse is an annual event held in El Jadida, Morocco. The award is given to the best photographers of Arabian horses. The event also features a beauty contest for Arabian horses and equestrian events. The Crown Prince of Morocco inaugurated the event in 2022 and expressed his admiration for the various artworks showcased at the event.
Social Station, in collaboration with the Union of Arab Photographers, executed a strategic social media campaign for the 2022 Sheikh Mansour Bin Zayed Photographic Award for Arabian Horse, propelling it to unprecedented heights. Captivating visuals and compelling messaging ignited a surge in brand awareness, website traffic, and positive sentiment. As a result, the event’s prestige as a pinnacle of excellence within the equestrian and photography communities was solidified.
Our campaign focused on two key axes: capturing the mesmerising beauty of Arabian horses and showcasing the dynamic world of horse activities. This resonated deeply with the target audience, leading to a significant surge in participation and engagement, solidifying the award’s prestige. Moreover, we were honoured to have received an incredible feedback from Adeeb Alani, President of the Union of Arab Photographers, remarking, “We’ve never witnessed such outstanding results in the history of our awards.”
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