The Middle East Watch and Jewellery Show is a bi-annual exhibition that displays the latest designs of valuable watches, precious jewellery, gold, diamonds and precious stones in the world, organised in partnership with the Sharjah Chamber of Commerce and Industry.
The Middle East Watch and Jewellery Show approached us with a request to create their 50th campaign, digital campaign, billboards in Dubai & Sharjah and across all screens in Dubai Mall, the biggest and busiest mall in the world. using a modern approach while still maintaining the traditional touch of the orient in order to match their vision of authenticity and modernity that is reflected in their work.
Social Station has leveraged the power of Google Search Ads (PPC) and META Ads, our digital marketing strategies skyrocketed campaign visibility. This targeted approach connected us with the right audience, ensuring widespread awareness and engagement.
Our team has embraced the challenge of creating a campaign that celebrates cultural diversity. From Emirati, European, Asian to African themes, we curated an immersive experience. Our outdoor creatives strategically placed in Dubai Mall and Sharjah amplified our presence, captivating passersby with visually engaging content.
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